Saturday, August 31, 2019

Foundation and Empire 21. Interlude In Space

The blockade was run successfully. In the vast volume of space, not all the navies ever in existence could keep their watch in tight proximity. Given a single ship, a skillful pilot, and a moderate degree of luck, and there are holes and to spare. With cold-eyed calm, Toran drove a protesting vessel from the vicinity of one star to that of another. If the neighborhood of great mass made an interstellar jump erratic and difficult, it also made the enemy detection devices useless or nearly so. And once the girdle of ships had been passed the inner sphere of dead space, through whose blockaded sub-ether no message could be driven, was passed as well. For the first time in over three months Toran felt unisolated. A week passed before the enemy news programs dealt with anything more than the dull, self-laudatory details of growing control over the Foundation. It was a week in which Toran's armored trading ship fled inward from the Periphery in hasty jumps. Ebling Mis called out to the pilot room and Toran rose blink-eyed from his charts. â€Å"What's the matter?† Toran stepped down into the small central chamber which Bayta had inevitably devised into a living room. Mis shook his head, â€Å"Bescuppered if I know. The Mule's newsmen are announcing a special bulletin. Thought you might want to get in on it.† â€Å"Might as well. Where's Bayta?† â€Å"Setting the table in the diner and picking out a menuor some such frippery.† Toran sat down upon the cot that served as Magnifico's bed, and waited. The propaganda routine of the Mule's â€Å"special bulletins† were monotonously similar. First the martial music, and then the buttery slickness of the announcer. The minor news items would come, following one another in patient lock step. Then the pause. Then the trumpets and the rising excitement and the climax. Toran endured it. Mis muttered to himself. The newscaster spilled out, in conventional war-correspondent phraseology, the unctuous words that translated into sound the molten metal and blasted flesh of a battle in space. â€Å"Rapid cruiser squadrons under Lieutenant General Sammin hit back hard today at the task force striking out from Iss-† The carefully expressionless face of the speaker upon the screen faded into the blackness of a space cut through by the quick swaths of ships reeling across emptiness in deadly battle. The voice continued through the soundless thunder â€Å"The most striking action of the battle was the subsidiary combat of the heavy cruiser Cluster against three enemy ships of the ‘Nova' class-â€Å" The screen's view veered and closed in. A great ship sparked and one of the frantic attackers glowed angrily, twisted out of focus, swung back and rammed. The Cluster bowed wildly and survived the glancing blow that drove the attacker off in twisting reflection. The newsman's smooth unimpassioned delivery continued to the last blow and the last hulk. Then a pause, and a large similar voice-and-picture of the fight off Mnemon, to which the novelty was added of a lengthy description of a hit-and-run landing – the picture of a blasted city – huddled and weary prisoners – and off again. Mnemon had not long to live. The pause again – and this time the raucous sound of the expected brasses. The screen faded into the long, impressively soldier-lined corridor up which the government spokesman in councilor's uniform strode quickly. The silence was oppressive. The voice that came at last was solemn, slow and hard: â€Å"By order of our sovereign, it is announced that the planet, Haven, hitherto in warlike opposition to his will, has submitted to the acceptance of defeat. At this moment, the forces of our sovereign are occupying the planet. Opposition was scattered, unco-ordinated, and speedily crushed.† The scene faded out, the original newsman returned to state importantly that other developments would be transmitted as they occurred. Then there was dance music, and Ebling Mis threw the shield that cut the power. Toran rose and walked unsteadily away, without a word. The psychologist made no move to stop him. When Bayta stepped out of the kitchen, Mis motioned silence. He said, â€Å"They've taken Haven.† And Bayta said, â€Å"Already?† Her eyes were round, and sick with disbelief. â€Å"Without a fight. Without an unprin-† He stopped and swallowed. â€Å"You'd better leave Toran alone. It's not pleasant for him. Suppose we eat without him this once.† Bayta looked once toward the pilot room, then turned hopelessly. â€Å"Very well!† Magnifico sat unnoticed at the table. He neither spoke nor ate but stared ahead with a concentrated fear that seemed to drain all the vitality out of his thread of a body. Ebling Mis pushed absently at his iced-fruit dessert and said, harshly, â€Å"Two Trading worlds fight. They fight, and bleed, and die and don't surrender. Only at Haven – Just as at the Foundation-â€Å" â€Å"But why? Why?† The psychologist shook his head. â€Å"It's of a piece with all the problem. Every queer facet is a hint at the nature of the Mule. First, the problem of how he could conquer the Foundation, with little blood, and at a single blow essentially – while the Independent Trading Worlds held out. The blanket on nuclear reactions was a puny weapon – we've discussed that back and forth till I'm sick of it – and it did not work on any but the Foundation. â€Å"Randu suggested,† and Ebling's grizzly eyebrows pulled together, â€Å"it might have been a radiant Will-Depresser. It's what might have done the work on Haven. But then why wasn't it used on Mnemon and Iss – which even now fight with such demonic intensity that it is taking half the Foundation fleet in addition to the Mule's forces to beat them down. Yes, I recognized Foundation ships in the attack.† Bayta whispered, â€Å"The Foundation, then Haven. Disaster seems to follow us, without touching. We always seem to get out by a hair. Will it last forever?† Ebling Mis was not listening. To himself, he was making a point. â€Å"But there's another problem – another problem. Bayta, you remember the news item that the Mule's clown was not found on Terminus; that it was suspected he had fled to Haven, or been carried there by his original kidnappers. There is an importance attached to him, Bayta, that doesn't fade, and we have not located it yet. Magnifico must know something that is fatal to the Mule. I'm sure of it. â€Å" Magnifico, white and stuttering, protested, â€Å"Sire†¦ noble lord†¦ indeed, I swear it is past my poor reckoning to penetrate your wants. I have told what I know to the utter limits, and with your probe, you have drawn out of my meager wit that which I knew, but knew not that I knew.† â€Å"I know†¦ I know. It is something small. A hint so small that neither you nor I recognize it for what it is. Yet I must find it – for Mnemon and Iss will go soon, and when they do, we are the last remnants, the last droplets of the independent Foundation.† The stars begin to cluster closely when the core of the Galaxy is penetrated. Gravitational fields begin to overlap at intensities sufficient to introduce perturbations in an interstellar jump that can not be overlooked. Toran became aware of that when a jump landed their ship in the full glare of a red giant which clutched viciously, and whose grip was loosed, then wrenched apart, only after twelve sleepless, soul-battering hours. With charts limited in scope, and an experience not at all fully developed, either operationally or mathematically, Toran resigned himself to days of careful plotting between jumps. It became a community project of a sort. Ebling Mis checked Toran's mathematics and Bayta tested possible routes, by the various generalized methods, for the presence of real solutions. Even Magnifico was put to work on the calculating machine for routine computations, a type of work, which, once explained, was a source of great amusement to him and at which he was surprisingly proficient. So at the end of a month, or nearly, Bayta was able to survey the red line that wormed its way through the ship's trimensional model of the Galactic Lens halfway to its center, and say with Satiric relish, â€Å"You know what it looks like. It looks like a ten-foot earth-worm with a terrific case of indigestion. Eventually, you'll land us back in Haven.† â€Å"I will,† growled Toran, with a fierce rustle of his chart, â€Å"if you don't shut up.† â€Å"And at that,† continued Bayta, â€Å"there is probably a route fight through, straight as a meridian of longitude.† â€Å"Yeah? Well, in the first place, dimwit, it probably took five hundred ships five hundred years to work out that route by hit-and-miss, and my lousy half-credit charts don't give it. Besides, maybe those straight routes are a good thing to avoid. They're probably choked up with ships. And besides-â€Å" â€Å"Oh, for Galaxy's sake, stop driveling and slavering so much righteous indignation.† Her hands were in his hair. He yowled, â€Å"Ouch! Let go!† seized her wrists and whipped downward, whereupon Toran, Bayta, and chair formed a tangled threesome on the floor. It degenerated into a panting wrestling match, composed mostly of choking laughter and various foul blows. Toran broke loose at Magnifico's breathless entrance. â€Å"What is it?† The lines of anxiety puckered the clown's face and tightened the skin whitely over the enormous bridge of his nose. â€Å"The instruments are behaving queerly, sir. I have not, in the knowledge of my ignorance, touched anything-â€Å" In two seconds, Toran was in the pilot room. He said quietly to Magnifico, â€Å"Wake up Ebling Mis. Have him come down here.† He said to Bayta, who was trying to get a basic order back to her hair by use of her fingers, â€Å"We've been detected, Bay.† â€Å"Detected?† And Bayta's arms dropped. â€Å"By whom?† â€Å"Galaxy knows,† muttered Toran, â€Å"but I imagine by someone with blasters already ranged and trained.† He sat down and in a low voice was already sending into the sub-ether the ship's identification code. And when Ebling Mis entered, bathrobed and blear-eyed, Toran said with a desperate calm, â€Å"It seems we're inside the borders of a local Inner Kingdom which is called the Autarchy of Filia.† â€Å"Never heard of it,† said Mis, abruptly. â€Å"Well, neither did I,† replied Toran, â€Å"but we're being stopped by a Filian ship just the same, and I don't know what it will involve.† The captain-inspector of the Filian ship crowded aboard with six armed men following him. He was short, thin-haired, thin-lipped, and dry-skinned. He coughed a sharp cough as he sat down and threw open the folio under his arm to a blank page. â€Å"Your passports and ship's clearance, please.† â€Å"We have none,† said Toran. â€Å"None, hey?† he snatched up a microphone suspended from his belt and spoke into it quickly, â€Å"Three men and one woman. Papers not in order.† He made an accompanying notation in the folio. He said, â€Å"Where are you from?† â€Å"Siwenna,† said Toran warily. â€Å"Where is that?† â€Å"Thirty thousand parsecs, eighty degrees west Trantor, forty degrees-â€Å" â€Å"Never mind, never mind!† Toran could see that his inquisitor had written down: â€Å"Point of origin – Periphery.† The Filian continued, â€Å"Where are you going?† Toran said, â€Å"Trantor sector.† â€Å"Purpose?† â€Å"Pleasure trip.† â€Å"Carrying any cargo?† â€Å"No.† â€Å"Hm-m-m. We'll check on that.† He nodded and two men jumped to activity. Toran made no move to interfere. â€Å"What brings you into Filian territory?† The Filian's eyes gleamed unamiably. â€Å"We didn't know we were. I lack a proper chart.† â€Å"You will be required to pay a hundred credits for that lack – and, of course, the usual fees required for tariff duties, et cetera.† He spoke again into the microphone – but listened more than he spoke. Then, to Toran, â€Å"Know anything about nuclear technology?† â€Å"A little,† replied Toran, guardedly. â€Å"Yes?† The Filian closed his folio, and added, â€Å"The men of the Periphery have a knowledgeable reputation that way. Put on a suit and come with me.† Bayta stepped forward, â€Å"What are you going to do with him?† Toran put her aside gently, and asked coldly, â€Å"Where do you want me to come?† â€Å"Our power plant needs minor adjustments. He'll come with you.† His pointing finger aimed directly at Magnifico, whose brown eyes opened wide in a blubbery dismay. â€Å"What's he got to do with it?† demanded Toran fiercely. The official looked up coldly. â€Å"I am informed of pirate activities in this vicinity. A description of one of the known thugs tallies roughly. It is a purely routine matter of identification. â€Å" Toran hesitated, but six men and six blasters are eloquent arguments. He reached into the cupboard for the suits. An hour later, he rose upright in the bowels of the Filian ship and raged, â€Å"There's not a thing wrong with the motors that I can see. The busbars are true, the L-tubes are feeding properly and the reaction analysis checks. Who's in charge here?† The head engineer said quietly, â€Å"I am.† â€Å"Well, get me out of here-â€Å" He was led to the officers' level and the small anteroom held only an indifferent ensign. â€Å"Where's the man who came with me?† â€Å"Please wait,† said the ensign. It was fifteen minutes later that Magnifico was brought in. â€Å"What did they do to you?† asked Toran quickly. â€Å"Nothing. Nothing at all.† Magnifico's head shook a slow negative. It took two hundred and fifty credits to fulfill the demands of Filia – fifty credits of it for instant release – and they were in free space again. Bayta said with a forced laugh, â€Å"Don't we rate an escort? Don't we get the usual figurative boot over the border?† And Toran replied, grimly, â€Å"That was no Filian ship – and we're not leaving for a while. Come in here.† They gathered about him. He said, whitely, â€Å"That was a Foundation ship, and those were the Mule's men aboard.† Ebling bent to pick up the cigar he had dropped. He said, â€Å"Here? We're fifteen thousand parsecs from the Foundation. â€Å" â€Å"And we're here. What's to prevent them from making the same trip. Galaxy, Ebling, don't you think I can tell ships apart? I saw their engines, and that's enough for me. I tell you it was a Foundation engine in a Foundation ship.† â€Å"And how did they get here?† asked Bayta, logically. â€Å"What are the chances of a random meeting of two given ships in space?† â€Å"What's that to do with it?† demanded Toran, hotly. â€Å"It would only show we've been followed.† â€Å"Followed?† hooted Bayta. â€Å"Through hyperspace?† Ebling Mis interposed wearily, â€Å"That can be done – given a good ship and a great pilot. But the possibility doesn't impress me.† â€Å"I haven't been masking my trail,† insisted Toran. â€Å"I've been building up take-off speed on the straight. A blind man could have calculated our route.† â€Å"The blazes he could,† cried Bayta. â€Å"With the cockeyed jumps you are making, observing our initial direction didn't mean a thing. We came out of the jump wrong-end forwards more than once.† â€Å"We're wasting time,† blazed Toran, with gritted teeth. â€Å"It's a Foundation ship under the Mule. It's stopped us. It's searched us. It's had Magnifico – alone – with me as hostage to keep the rest of you quiet, in case you suspected. And we're going to bum it out of space right now.† â€Å"Hold on now,† and Ebling Mis clutched at him. â€Å"Are you going to destroy us for one ship you think is an enemy? Think, man, would those scuppers chase us over an impossible route half through the bestinkered Galaxy, look us over, and then let us go?† â€Å"They're still interested in where we're going.† â€Å"Then why stop us and put us on our guard? You can't have it both ways, you know.† â€Å"I'll have it my way. Let go of me, Ebling, or I'll knock you down.† Magnifico leaned forward from his balanced perch on his favorite chair back. His long nostrils flared with excitement. â€Å"I crave your pardon for my interruption, but my poor mind is of a sudden plagued with a queer thought.† Bayta anticipated Toran's gesture of annoyance, and added her grip to Ebling's. â€Å"Go ahead and speak, Magnifico. We will all listen faithfully.† Magnifico said, â€Å"In my stay in their ship what addled wits I have were bemazed and bemused by a chattering fear that befell men. Of a truth I have a lack of memory of most that happened. Many men staring at me, and talk I did not understand. But towards the last – as though a beam of sunlight had dashed through a cloud rift – there was a face I knew. A glimpse, the merest glimmer – and yet it glows in my memory ever stronger and brighter.† Toran said, â€Å"Who was it?† â€Å"That captain who was with us so long a time ago, when first you saved me from slavery.† It had obviously been Magnifico's intention to create a sensation, and the delighted smile that curled broadly in the shadow of his proboscis, attested to his realization of the intention's success. â€Å"Captain†¦ Han†¦ Pritcher?† demanded Mis, sternly. â€Å"You're sure of that? Certain sure now?† â€Å"Sir, I swear,† and he laid a bone-thin hand upon his narrow chest. â€Å"I would uphold the truth of it before the Mule and swear it in his teeth, though all his power were behind him to deny it.† Bayta said in pure wonder, â€Å"Then what's it all about?† The clown faced her eagerly, â€Å"My lady, I have a theory. It came upon me, ready made, as though the Galactic Spirit had gently laid it in my mind.† He actually raised his voice above Toran's interrupting objection. â€Å"My lady,† he addressed himself exclusively to Bayta, â€Å"if this captain had, like us, escaped with a ship; if he, like us, were on a trip for a purpose of his own devising; if he blundered upon us – he would suspect us of following and waylaying him, as we suspect him of the like. What wonder he played this comedy to enter our ship?† â€Å"Why would he want us in his ship, then?† demanded Toran. â€Å"That doesn't fit.† â€Å"Why, yes, it does,† clamored the clown, with a flowing inspiration. â€Å"He sent an underling who knew us not, but who described us into his microphone. The listening captain would be struck at my own poor likeness – for, of a truth there are not many in this great Galaxy who bear a resemblance to my scantiness. I was the proof of the identity of the rest of you.† â€Å"And so he leaves us?† â€Å"What do we know of his mission, and the secrecy thereof? lie has spied us out for not an enemy and having it done so, must he needs think it wise to risk his plan by widening the knowledge thereof?† Bayta said slowly, â€Å"Don't be stubborn, Torie. It does explain things.† â€Å"It could be,† agreed Mis. Toran seemed helpless in the face of united resistance. Something in the clown's fluent explanations bothered him. Something was wrong. Yet he was bewildered and, in spite of himself, his anger ebbed. â€Å"For a while,† he whispered, â€Å"I thought we might have had one of the Mule's ships.† And his eyes were dark with the pain of Haven's loss. The others understood.

Friday, August 30, 2019

Banking Reforms in India Essay

Cash reserve Ratio (CRR) is the amount of funds that the banks have to keep with the RBI. If the central bank decides to increase the CRR, the available amount with the banks comes down. The RBI uses the CRR to drain out excessive money from the system. Commercial banks are required to maintain with the RBI an average cash balance, the amount of which shall not be less than 3% of the total of the Net Demand and Time Liabilities (NDTL), on a fortnightly basis and the RBI is empowered to increase the rate of CRR to such higher rate not exceeding 20% of the NDTL. What is Reverse Repo rate? Reverse Repo rate is the rate at which the RBI borrows money from commercial banks. Banks are always happy to lend money to the RBI since their money are in safe hands with a good interest. An increase in reverse repo rate can prompt banks to park more funds with the RBI to earn higher returns on idle cash. It is also a tool which can be used by the RBI to drain excess money out of the banking system. What is a Repo Rate? The rate at which the RBI lends money to commercial banks is called repo rate. It is an instrument ofmonetary policy. Whenever banks have any shortage of funds they can borrow from the RBI. A reduction in the repo rate helps banks get money at a cheaper rate and vice versa. The repo rate in India is similar to the discount rate in the US.

Thursday, August 29, 2019

Air Pollution Short Essay Essay

There are several disadvantages of living in urban areas The first drawback is the high cost of living. Urban citizens have to spend a lot of their income paying their bills of electricity, water and other basic services. Secondly is traffic congestion which is a serious problem. During rush hour, vehicles get stuck in a traffic jam, this makes most road users feel uncomfortable and time-consuming. The latter point is air pollution actually the addition of any harmful substances to the atmosphere. The more vehicles move in the road, the more air pollution These substances include various gases and tiny particles that may be harmful to human health and the environment. The greenhouse effect keeps a portion of the heat received from the sun which leave the atmosphere and go back into space. If you are at ground level, the ultraviolet rays from the sun become a very powerful pollutant, in other words it makes damage not only to humans but also plants and animals are affected, too. Incre ases in air pollution have been linked to breakdowns in lung function and increases in heart attacks. The most vulnerable people that are harmed are people with asthma and other lung or heart disease because their problems will increase faster than other kind of problem.What is Air Pollution? Air pollution is actually the addition of any harmful substances to the atmosphere, which causes the damaging of the environment, human health and the quality of life. With the development in industry, came along the increase in air pollution, which occurs inside homes, schools, offices even in the countryside. Consequently there has been an increase in the death rates resulting from various diseases caused by air pollution varying from breathing problem to lung cancer. Air pollution does not only affect people but it also damages the whole ecological system in which plants and animals are harmed as well. Air pollution has reached such a critical stage where it affects the earth’s atmosphere as it lets in more harmful radiation from the sun. Consequently, our polluted atmosphere is becomi ng a better insulator, thus, preventing heat from escaping back into space. That is why there is a global rise in temperature which scientists refer to as † global warming†. As a result of this rise in temperature the world food supply and sea level will be affected, also there is the probability of increase in the tropical disease. Sources of Air Pollution I_ Human sources: If we try to investigate the major sour

Wednesday, August 28, 2019

Chilis strategic market entry plan Essay Example | Topics and Well Written Essays - 4000 words

Chilis strategic market entry plan - Essay Example The initial step begins with identifying the foreign market that the firm wants to explore in. This decision is based on a number of strategic alternatives that underline the market opportunities and strategic orientation of the firm based on defined market needs. Once the decision of the foreign market is made, the next step involves identifying the market entry mode. This involves crucial decision on the firm’s choice of market entry mode and the decision is guided by several factors that require a deeper understanding of the country’s political and legislative environment. The report provides an insight into the market entry plans and strategic marketing alternatives that Chili’s will adopt in order to enter and establish its operations in London markets. The previous report analyzed the market environment and global marketing strategies that can help Chili’s strengthen its market position in London. This report explores the various market entry strateg ies that would be most appropriate for Chili’s and then identifies the marketing mix alternatives available to the company. The report also provides an insight into the suggested organization structure and a review the role of logistics and supply chain in the successful operations of the firm. The findings and recommendations of the report is supported by theoretical models and frameworks that help in explaining the decision making process and its viable impacts. The findings and recommendations of the report is supported.

Individual critical review report Essay Example | Topics and Well Written Essays - 3000 words

Individual critical review report - Essay Example Secondly, change must not be ambiguous to the employees within the organization. For that reason, the change agents should communicate the intended change and give such people time to think it over. If change is to be adopted and effectively impact on the organization, all the affected parties must be given an opportunity to decision making. Change is a continuous process that an organization seeks to undertake. It is determined by the demands within the environment. For instance, the current economic depression has made several organizations focus on reduction of cost of operation. To achieve this, the management teams in these organizations are carrying out retrenchments. On the other hand, an organization may require all the employees to have technological skills. This is especially to enable them handle the technological advancement within the organization. Recent change currently experienced In the recent past, I have been able to appreciate the need for change within an organiz ation. In the past few months, I had volunteered myself to work in a given nongovernmental organization. It deals with the services to the community including and not limited to the response and mitigation of drug use amongst the young. As one of the volunteers, my main work was to collect and file data for future reference. However, most of the work within the organization was done manually and every individual seemed comfortable about that. With the dream of expanding the organization and ensuring efficiency, the management announced that it was going to avail new technology in the organization. All the employees were therefore expected to be ready for the new organization culture. One amazing thing is that the news was received with mixed reactions by most of the employees. There are those who felt as if the new technology was going to take away their jobs. Others like me focused on the positive aspect of the new development. I knew that with the new technological advancement, th e quality of work will improve and documents will be much safer. The main aim of the proposed change apart from efficiency was to cut down the cost of operation. The organization was experiencing an inflated cost of operation owing to the increased cost of purchasing materials. Papers and books were mostly used for keeping data. There was need for downsizing to enable the organization run effectively and sustainably. It is this thought that created tension amongst the employees. The employer had to release some of them to remain with a more manageable number of employees. However bad it sounds, it is part of organization change and therefore must be carried out. The main purpose should be to ensure that organization could sustain itself. Theories employed There are various theories of change that can be used in explaining the alterations witnessed in many organizations. However, for the purpose of the organization I was working at, two main theories of change were in use. These incl uded Lewin’s 3 state model theory of change and 8-step change model. In the first category, Lewin states that change goes through three main stages. These include the unfreezing, change and the refreezing stages (Burnes 2004, p.89). This represents exactly what was happening in the organization where I was working. The first state according to this theory is to alter the culture that people have been used at. This is the

Tuesday, August 27, 2019

Current Event Report-1 Essay Example | Topics and Well Written Essays - 750 words

Current Event Report-1 - Essay Example In this paper an attempt has been made to identify the possible stakeholders and their interest in relation to a particular decision. For this purpose, the decision taken by Apple to reduce the negative impact of its supply chain and respond to the queries of the environmental groups have been analyzed. This is presented in the news article by Godelnik (2011) by the title â€Å"Apple Expands Stakeholder Engagement to Chinese Environmental Groups†. The interests of Apple Incorporation are to maintain the market image of the company and make profits. This is only possible by taking more social responsible decisions. Non Profit Organizations, NGOs, and environmental groups are working to make sure that all large and small organizations take necessary measures in order to reduce the hazardous waste and other negative impacts of its operations on the society and environment (Godelnik, 2011). Suppliers of Apple and factories in China where the part of Apple phones and other devices are assembled have their own business interests and are also one of the stakeholders associated with this decision. They are interested in maintaining their business relations with Apple and want to increase their profits and business. Lastly, the general public is concerned about the social environment and maintaining healthy conditions. Every stakeholders have certain impact on the overall decision, however some stakeholders have more strong influence on the decision in comparison to some less powerful stakeholders. In reference to this decision about reducing the negative implications of the supply chain of Apple on the social environment, the most strongest stakeholder are the environmental groups who are forcing Apple to improve its overall supply chain in order to reduce the negative impacts on the environment. Secondly, Apple is also forced to take this decision in order to maintain its image in the market and to retain

Monday, August 26, 2019

Interview Essay Example | Topics and Well Written Essays - 750 words - 15

Interview - Essay Example The interview perused on issues relating to team management for instance, how I ever managed a team project in the past, difficulties I encountered, decisions I undertook, how I managed the group members, how I met deadlines, and organized the team to work as one. In preparation of the team building questions will give me confidence when going for the interview. I also believe that there are a number of questions which I did not find relevant in the mock exam, for instance, the question asking about situations when I missed deadlines while carrying projects and what I could have done different. I believe such a question is irrelevant in this content. I felt more prepared when questions relating to goals was asked. Ever since I was a young person, I had always been taught about the value of always planning ahead, through having short and long term goals. In addition, I was more prepared when it came to team project management issues since I had experience with it. In school, we used to be grouped in groups of 8 and each group accorded group leader in rotation for each task. As a group leader and project manager, I managed to get some skills in relation to how to make a team stronger and more focused. I felt least prepared in the question which talked about describing some aspects about the company, since i had not research about it well. I also found the question about the most difficult course that I took in school absurd, because I found all to be equally easy. I learnt a lot about myself after the mock interview. I realized that I had a lot to learn and prepare for the real exam. First of all, I realized I would get an average or a fail based on the level of prepared at the mock interview. In order to score highly for the real interview with the company, means I have to prepare well. I also realized the value of being prepared all round as some questions are not directly related to class work, but come as practical examples, like for

Sunday, August 25, 2019

Healthy People 2020 Evaluation Assignment Example | Topics and Well Written Essays - 250 words

Healthy People 2020 Evaluation - Assignment Example Objectives and topic areas can never be included without appropriate sources of data. The use of this data technology has created easy access to the stakeholders. On the other hand, Healthy People 2020 suffer an imposed social economic weakness. The fact that the health of a person is greatly influenced by the environment is true but historically, the world has not been fair enough to embrace social and environmental consciousness in nursing. Poor health is known to be threatened by illiteracy and poverty which are more prevalent in America. In as much as Healthy People 2020 is present to increase the health status of the citizens, it has been incapacitated by the level of poverty and illiteracy in the US (Mischkovsky 2010). Therefore it cannot carry out its full functions before addressing this problem. Moreover, this is a kind of problem that cannot be corrected using national policy implementation making it a harder problem to deal with. The US government can ensure the success of the program by providing social economical opportunities to its citizen so as to unravel the crisis from its origin given that it is a data based program that requires one to have some technical computer skills (Nolan,

Saturday, August 24, 2019

PhD research proposal (Risk of investment of sovereign wealth and

PhD (Risk of investment of sovereign wealth and strategies that can be used mitigate against the risks - Research Proposal Example Reports published by OECD reveal that government-driven mergers and acquisitions reached the peak (almost 20 percent of the total international value) level immediately before the financial crisis struck the Euro zone in 2009. In the subsequent year, this value declined sharply to half. The bulk of this international investment originated in few countries, China, the Middle East and North Africa (MENA) region and few other Asian economies. Recently, SWFs have gained serious attention from the governments of countries around the world on the issue of risk associated with the holding of such wealth and its investment. In this paper, the impact of such risk on the economy is studied and the ways to mitigate risks have been discussed. Background Sovereign wealth funds are funds that are controlled by the government of a country. The government of a nation used this fund to make investments in other economies. Governments make investments in other countries by acquiring the assets located in those countries (Keefe, Fournier and Torys, 2003). The developing nations have also been affected hard by the crisis. However, research shows that due to the fact that these countries are developing, growth rate of these countries are higher than the growth rate of the developed nations (Manganelli and Engle, 2001; Mehta et al., 2012). A gradual but steady shift in power is visible from the West to the Eastern countries. The West is traditionally the centre of economic and financial power and the developed countries of the United States of America and European countries, until now enjoy the maximum economic power and therefore hold the highest political position in the global economy. The ongoing shift in traditional position and power from the western developed countries to the emerging economies in the east, such as China, is associated with higher levels of investment of SWF (Waki, 2010; Saunders and Cornett, 2011). These investments are mostly made in the emerging market eco nomies. Different levels of risks are associated with the SWFs depending on the pattern of investment made with these funds. Economists and policymakers have made different recommendations and suggested divert ways to mitigate such risks (Seagal, 2013). After the Euro zone crisis took place in late 2009, the issue of risks associated with sovereign wealth has been receiving greater importance (Jost, 2009; Saunders, 2013). Through further research it has been identified that the emerging economies are at lower levels of growth but showing higher growth potential than the developed countries (Smith, 2003). Hence investment of SWF is migrating fast towards the emerging economies. Research objective The objective of this research paper is to analyse the risk of investment of sovereign wealth and strategies that can be used mitigate these risks. The researcher aims to check whether risks of investing sovereign wealth adversely affect the economic variables in a country,

Friday, August 23, 2019

Exam questions Essay Example | Topics and Well Written Essays - 2500 words

Exam questions - Essay Example Furthermore, the chapter reviews the success of fixed capital requirements in terms of maintaining the relations between desired capital and risk taking. It also analyzes ways through which banks reduce effectiveness by taking to riskier assets. Capital requirements are also referred to as capital adequacy or regulatory capital. This is the amount of capital that commercial banks hold due to the requirements of the financial regulator. These requirements are necessary for the financial industry; to ensure that commercial banks do not accumulate excess leverage which leads to insolvency. Commercial banks have some behavioral preference when allocating loans to individuals. However, the capital constraints can make the banks to review the behavioral preference. This means that the financial regulator could utilize the strong constraints in capital adequacy to; review the fluctuations of the Micro economy and direct the economy to the required direction through the financial intermediaries like banks (Altunbas)1. Based on the approval of the Basel II model, this discourse defines the research question in the following way: Are rigid pressures exerted by minimum capital requirements efficient in minimizing the risk-taking behavior of banks? The framework of the Basel II structure in the subprime crisis forms the basis within which professionals question the proposals. This area covers the inadequacy of the level of capital requirements. The focus on examining the efficiency of regulatory capital requirements during the implementation of the proposals in Basel I model report executed from 2002 is part of the entire discourse. However, the discourse does not aim at testing the Basel I framework. Instead, it assess the efficiency of the regulatory pressure in relation to the degree of capital cushion in cutting down on the risk-taking behavior of financial institutions in the

Thursday, August 22, 2019

Analysis of how both companies meet their financial objectives and aims Essay Example for Free

Analysis of how both companies meet their financial objectives and aims Essay In this report I have decided to concentrate on two companies, Woolworths plc and WHSmith plc, I will be analysing and comparing the two companies on their objectives (what they say their objectives are, and how they meet those objectives set) and their performances (if they have made profit or loss). I will research all these from their annual report, which is provided on the Internet. An introduction of both companies Woolworths is known to be one of Britains leading general merchandise retailers, with great brands, strong market position and a powerful presence in home entertainment. The company has one of the highest customer shoppers performances of all UK retailers and today known to be the largest non-food retail chains. WHSmith is also one of the UKs leading retail groups incorporating market-leading companies in retailing publishing and news distributing. WHSmith has 1,464 stores world-wide; all these locate in place like the UK high street, airport, stations and countries outside of the United Kingdom such as North America and Asia The performance of the companies Last year was an eventful and challenging year for the Woolworth; the first half of the year when they were still part of Kingfishers plc was a moment of uncertainty as the future of the company was being decided. The company detached themselves from Kingfisher plc on 28 August 2001, leaving them with 200 million of debt, over ? 100 million of excess stock, loss marking new format and e-business. Woolworths formats are designed to appeal to the value-conscious consumer. Woolworths is a mass-market retailer with a leading brand and broad product offering at competitive prices. Their mission is to be at the heart of the community and the best loved retailer for kids, home and family leisure. The companys brand is known to be one of the best-recognised retail brands in the UK and proving this is on average, 6. 5 million customer transactions are made on tills per week. Woolworths business operates in the UK general merchandising market, which is both large and highly fragmented, with participants of varying sizes and covering different category mixes.

Wednesday, August 21, 2019

Social Media in Global Politics Essay Example for Free

Social Media in Global Politics Essay Social Media Becoming the Most Powerful Force in Global Politics? YES: Clay Shirky, from â€Å"The Net Advantage,† Prospect (December 11, 2009) NO: Malcolm Gladwell, from â€Å"Small Change: Why the Revolution Will Not Be Tweeted,† I would say that social media has become one of the tools in use of global politics but definitely not the most powerful force that leads to change. I am not exactly sure what is the most powerful in ways of global politics, social media has its limits and it can be stopped or manipulated by governments in order to do what they want but at the same time it can be used to trigger a change that has not been seen in a long time in countries that are oppressed or just feel need of change. Let us take for example of the invasion of Ukraine, if something like invasion were to happen to another country we in western world will get the new after few weeks at the most of what is exactly going on in the country, as I remember as soon as Russia started moving we had news on twitter and facebook in an uproar and telling the world to do something and stop it. Of course the initial invasion by the Russians came because there were civil unrest in the country and the Russians military was mobilised in order to prevent anymore civil unrest coming into their country (according to the Russians), the initial civil unrest started its movement through social media at the time. We in the western world who are just ordinary people with no political ties are just trying to make a living when we see these on social media who would you believe? The government who is using civil unrest to invade and say to the rest of the world we are just here to make sure it does not spread or the people who started the rebellion and saying it is because the government have ignored that they are revolting? Either or the situation is happening even with world watching and having an opinion towards the war it is still going on but it does not seem to end. With the tool such as social media we have so much power but in the end it comes down to who has the biggest guns or influence in the area is the one who will be controlling the global politics of that area.

Teenage Pregnancy Study in the Philippines

Teenage Pregnancy Study in the Philippines CHAPTER I INTRODUCTION The Philippines teenage pregnancy rate has increased by 60% in the year 2000- 2010, according to the Philippine National Statistics Office. This is very alarming. Teenage pregnancy often occurs between the ages of 15-19 years old, often in this age the girls are still studying. With early pregnancy the girls usually have to abandon their education to give birth or raise their child. Girls who become pregnant are expelled from school especially in a Catholic School like Lourdes College because it goes against the moral teachings of the school thus delaying the chance of earning a degree that will help them in providing for their child. Education becomes a lesser priority and is often delayed until they are able to leave the children at home are financially stable. But there are girls who are studying as well as taking care of their child and they are who we call Student Mothers. The burdens for these girls have double as to they have to take care of school as well as their child at home. The life of a Student Mother is no easy feat they have to juggle their time between attending their classes, making their requirements, taking care of their child and taking care of the house. They become the primary caregiver of their child and are expected to rear their child well. Many of these student mothers also engage in working part-time to help in the financial burdens of both studying and caring for the child. But, this becomes another disadvantage as it takes up time and effort on the part of the Student Mother. Statement of the Problem This study aims to understand how student mothers cope with their situation towards their studies and as well as child rearing. More specifically, what are the problems they have encountered in studying while nurturing their child at home.The study also seeks to find the coping strategy used by Student Mothers in their circumstances. With these in mind the purpose of the study is to help the readers understand the endeavors experienced by student mothers. The research will ask the following questions: What are the experiences student mothers? What are the coping strategies used by student mothers? What are the learnings of student mothers from their situation? What has helped them most in their situation? Scope and Limitation The study covered three (3) student mothers of Lourdes College Higher Education Department, enrolled in the second semester of S.Y. 2014-2015. The study was mainly focused on the student mother challenges, coping strategies and realizations. These student mothers were classified as students of Lourdes College that have a child under seven (7) years of age. Significance of the Study The results of the study will then be beneficial to the following persons and institutions: Student Mothers. They could gain insight about their situation and be aware of their responsibilities as both parent and student. Students. They will gain deeper understanding about the reality of student mothers and most importantly for them to learn about the experiences of student mothers. Researchers. They will broaden their knowledge about the experiences of student mothers in a college. Guidance Counselors. The findings and observations would provide them relevant data that can be utilized in their counseling interventions. Administration and Faculty. This will provide them information to promote, enhance understanding and support to programs concerning student mothers to help them cope in their situation. CHAPTER II REVIEW OF RELATED LITERATURE From 2000 to 2010, the number of live births by teenage mothers in the Philippines rose by more than 60 percent, latest data from the National Statistics Office showed. Another alarming fact is that the number of teenage mothers who gave birth to their second or third child during their teenage year has increased in the last 10 years. This is according to the data shown in the press conference in Quezon City by Carmelita Ericta, administrator and civil registrar general of the National Statistics Office. ( Ime Morales, July 9, 2013) Teenage preganancy is a global issue and a major contributor to school drop-out among girls. Permanent expulsion was one of the solutions made for teenage pregnancy but this has been proven ineffective and unfair to the girls. Now there is a return to school policy where a student is temporarily dismissed from school due to teenage pregnancy to further pursue their education.(Okeyo, 2012) As stated by Brown and Amankwaa (2007) â€Å"As more female college students are involved in sexual relationships their risk of conception increases. However, when pregnancy occurs it is only the woman who bears the burden and risk of the pregnancy and in most cases child care.â€Å" often these types of pregnancy are unplanned or planned caring for a child becomes a full time job. Having a child while being a student becomes stressful because child rearing consumes time and energy, with a few exeptions the women are the primary care giver of the child. ( Hofferth, Reid, Mott, 2001 as cited by Brown Amankwaa, 2007). According to Kidwell (2004), rearing a child while being s full-time student may be daunting and difficult however, it will be easier if she has a partner or a family member who can help her in taking care of the child. With the increase of higher education students, 10% of this population areparents or mothers who are hoping to give their children a better future and attending to their needs through receiving a degree. These nontraditional students are often Student Mothers and should be given special attention because aside from their role as student they are also mothers and care givers at home. Many see or consider their families a hindrance to their education which is wrong they should see it as a motivator because primarily, Student mother go back to studying because they want to provide for their child. (Wilsey, 2013) When pregnant students and student mothers are expected to subordinate their needs and desires to those of their children and families, they are forced to grapple with the conflicting roles of motherhood and studentship (Berg Mamhute, 2013). Brown Amankwaa, (2007) stated that parenting is a very stressful and some women cannot handle all the tasks involved especially the first time mothers and need help or assistance from the people around them. Although having someone help the mother is good but the expectation of receiving support after giving birth to a baby often causes Stressors that may lead to depression during postpartum period. Many student mothers have expressed feelings of guilt, worry and inadequacy in both as a student and as a mother.( Thompson, 2004) Though not always does being a student mother have negative effect, it also has positive effects. Story (1999), as cited by Brown Amankwaa (2007), has found out that student mothers are more responsible than those of regular students. He has seen that girls who were irresponsible before pregnancy has become more responsible after pregnancy and ismore less likely to drop out of College than the regular students. For women who juggle family and student responsibilities, the lack of time is one of the major issues faced. (Liversidge, 2004) Many student mothers use different coping strategies to adjust to their situation. As stated by Grohman (2009), student mothers depend on time management to handle the many different tasks of a student mother. Another coping cited by GrohmanRenelamn (2009) is managing tasks to handle the things needed to be done as both student and a mother as well as emotional and physical support from both the partner and parents of the student mother. Okey (2012) has said student-mothers go through a number of challenges as they live double lives as mothers and students. Often challenges are faced like lack of support due to other factors like lack of finances and time being limited. A study by Boutan (2012) shows the feeling of student mother in regards to lifestyle she said thaGale (her participant) said she juggles multiple lifestyles as a full-time student and a full-time mom. This does make her feel disconnected from campus life. Due to student mothers’ situation being difficult they have adapted coping mechanism. According to Okeyo (2012), Their coping mechanisms included: problem-focused, avoidance and emotion-focused strategies and the support they received upon resuming studies were spiritual and social support. It was argued that raising a child involves a great deal of financial, emotional, and practical planning (Kidwell, 2004). it is necessary to make sure that there are adequate child care resources available. This may be very difficult to do if the student is going to school full-time. However, if the student decides to remain in school and take care of the child it may be more fpossibleif she has a partner or family member who will provide additional help to care for the child (Kidwell, 2004). Parenting is very stressful and some women cannot deal with all of the tasks that are involved. It is best if there are people around who are there to assist. Although it is best to have family, friends and spousal support after giving birth to a baby this expectation often causes Stressors that may lead to depression during the postpartum period. (Brown Amankwaa, 2007) CHAPTER III METHODOLOGY Research Design In this study a qualitative exploratory design was used, allowing the researchers to get an in-depth understanding of the socio-educational problems faced by Student Mothers. Qualitative research has the advantage of uncovering the lived experiences of individuals by enabling them to interpret and attribute meaning to their experiences and in the process construct their worlds (Merriam and Simpson 2000, as cited in Berg Mamhute, 2013) Respondents of the Study Respondents of the study are the student mothers of Lourdes College, in the second semester of S.Y. 2014-2015. There were a number of three (3) identified single mothers in Lourdes College who volunteered and provided time to participate in this study. Research Instrument The primary tool used in gathering data was in a form of a one-on-one interview with the respondents. The interview was focused on the challenges, coping strategies, realizations of student mothers. Sampling Procedure In this study, the researcher used purposive sampling in which the researcher chose only student mothers who are caring for a child below seven (7) years of age and are studying in Lourdes College. Data Gathering Procedure Prior to data gathering, the researcher prepared an informed consent letter to be given to the respondents of the study, voluntary participation was highly emphasized in the letter of consent. The data-gathering procedure was done in a form of one-to-one interview in which the researcher took written notes. All interviews were tape recorded. The interviews were informal and open ended, and carried out in a conversational style. Results Profile of respondents: Experiences of Student Mothers: For Ione (27), her experiences are that its tiring, struggling with subjects, concentration, especially when at home and doing her homework, and time management. As for Dianne (21) her experience and struggle is that she struggles to manage her time between school, the child and for herself. And for Tepa (23), time management is the most difficult part for her. She stated that she needs to wake-up early and prepare especially now that her son is going to school. Coping strategies of student mothers: For Ione (27), she copes by focusing on school and home separately another coping is that thinking positive and being optimistic and going with the flow. As for Dianne (21), her coping is working hard and praying. And as for Tepa (23) she copes by not getting stressed being optimistic and being welcomed by her child at home. Factors that helped them: For Ione (27), her biggest factor that helped her cope being a student mother is her Husband, For Dianne (21),its being accepted by her family and friends. And for Tepa (23) she views her mother as the biggest factor that has helped her. Learnings of student mothers: As for Ione (27) she has learned that being a student mother is not easy but challenging. She also learned that a s a mother she needs to learn to set her priorities. And she learned that one should grab the opportunity to learn and study while still single. Dianne (21) learned that one should not be careless in choosing partners and achieve your goals despite having a child. And Tepa (23) learned that you should not panic and should be knowledgeable of the consequences of your actions. Discussion Time management is seen as the common obstacle for these student mothers. Because the live double lives as a mother and as a student, they struggle to split their time to accommodate all their responsibilities. This is supported by Grohamm (2009) work, student mothers greatly depend on time management. For coping the respondents commonly rely on being positive and not being stressed about their situation. As for the factors they consider that greatly helped them cope the common factor was the help of family members and husband. This is supported be works of Kidwell (2004), Thompson(20014 and Okeyo(2012) that it lessens the burden on the student mother if there are people around her who can help in caring for the child. This is evident as stated by Ione (27) that when she has things she needs to do at home her husband is the one who takes care of the child and as for Tepa (23) she stated that her mother has helped her both financially and caring for the child at home. The most common learning of the student mothers is that one should not be rash and should know the consequences of their actions. Conclusion Time management is the biggest obstacle of being a student mother as you need to divide your time between school and caring for the child. As for the coping strategy it is seen that the having a positive outlook is effective in handling different situations as a student mother. LIST OF RESOURCES YochevedGrohman, Renelamn (2009). Coping Stategies used by student mothers to succeed in Occupational Therapy School. Donna Mcgee Thompson (2004). A tunnel of Hope: the experiences of student mothers attending Community College based developmental study Program. Students affairs: Experiencing Higher education : P.67 Brown RL, Awankwaa AA. (2007). College Females as Mothers : Balancing the roles of Student and Motherhood. From:http://search.proquest.com/pqrl/docview/218901034/fulltext/A9E614CADCC34474PQ/1?accountid=167112 Sharon Liversidge (2004). It’s no Five O’clock World : The lived experiences of re/entering mothers in Nursing Education. Students affairs: Experiencing Higher education : p. 42 ChelseyBoutan (2012). Student mothers: Joys, Hardships, Misconceptions. From: http://northernstar.info/campus/news/student-mothers-joys-hardships-misconceptions/article_e1502dba-47c5-11e1-a057-0019bb30f31a.html?mode=story Kidwell, Christine Professional Staff (2004). Some facts psychologists know about unplanned pregnancy. Retrieved March 6, from www.psc.uc.edu/sh/SH Unplanned%20Pregnancy.htm> Okeyo, LinnahApondi (2012). Schooling challenges and coping mechanisms adapted by student-mothers in secondary schools in Nyando District, Kenya. From: http://irlibrary.ku.ac.ke/bitstream/handle/123456789/3611/Linnah%20Apondi.pdf?sequence=1isAllowed=y The Experiences of Student Mothers A Research Paper Presented to the Faculty of Lourdes College Cagayan de Oro City As a requirement for English 2 subject By: Bueno, Ma. Margarita

Tuesday, August 20, 2019

Abortion - Slaughtering the Young :: abortion argumentative persuasive argument

Abortion - Slaughtering the Young Abortion, the easiest way to fix one's mistakes. I mean, if one is going to screw around and accidentally get knocked up, why should they have to be responsible for the outcome of messing around. Why not just murder the unborn child. That is what goes on daily, slaughtering of young, innocent children, that if born, would easily find a home. What did they [the unborn child] do wrong? Oh nothing, it's just that the mother and/or father are just so lazy and irresponsible that they would rather see their child be butchered than have to change it's diaper or feed it. Society today does not respect life and therefore accepts the murdering of unborn children. A major factor that is missing is society in today's world are moral values. If people actually had morals, then abortion might not occur. No matter what anyone argues, abortion is murder, plain and simple. How could one deny that when a doctor grabs his forceps and crushes a child's skull and sucks out what was once a brain, how could they say that is not murder, how could someone get away with doing this. Then again people ask that same question about OJ. There are many abortion-slaughter techniques that are used today. Examples are the Dilatation and Curettage (D&C) where a loop shaped steel knife is inserted and the child is cut into pieces, also there is the Dilatation and Evacuation (D&E) where the doctor uses forceps with sharp metal jaws and tears the child apart, piece by piece. Usually the head is hardened to bone and must be compressed or crushed in order to get it out. Another highly controversial technique that is getting a lot of publicity nowadays is the partial birth method. This procedure in performed in the second and third trimesters of pregnancy or between 20 to 32 weeks, sometimes later. Now according to Abortion: Some medical facts, a book printed by the National Right to Life, the partial birth technique is performed like this: "Guided by ultrasound, the abortionist reaches into the uterus, grabs the unborn baby's leg with forceps, and pulls the baby into the birth canal, except for the head, which is

Monday, August 19, 2019

David Copperfield :: essays papers

David Copperfield David Copperfield is a novel of "Passionate jealousy sniveling hypocrisy cold hearted fraud, sexual degradation, selfish exploitation and much more; but the final impression is one of joy tempered and mellowed wisdom" Discuss. David Copperfield is probably one of the most successful novels of all time. I believe it has inspired many readers to a full life with great success. The novel itself is so real that it has even been said to be 'more real than life' I am one of those who agree and I will try and explain why in the following essay . The terms used to describe David Copperfield in the question are all very true in their own respect. This is basically because Dickens chose to write about life and in life all these terms apply. By the time that Dickens began writing David Copperfield he was already a profound author with great popularity. I believe he wanted to portray life as best he could, he wanted to show what life was to him: and what better way than a biography closely related to Dickens himself. We could call it a 'Novel of personal memory' but we have to keep in mind the full original title: 'The Personal History, Adventures, Experience, and Observation of David Copperfield, the Younger, of Bluderstone Rookery. (Which he never meant to published on any account.) This complete title strongly suggests that this is one man's story written for himself. It was also supposed to 'never have been published on any account.' Later in chap 42 this condition is repeated: 'this manuscript is intended for no eyes but mine.' Of course this is part of the fiction, after all we are reading David's story ourselves when we reach this sentence. What is David Copperfield about? I pose myself this question to help illustrate how much of an autobiography this book really is, the simplest answer is of course that it is about David Copperfield himself and his development as a man. Although after having read several biography's done on the author Charles Dickens, I was led to believe that this book is very near Dickens own life, for example his father, John Dickens does seem to have been a warm and pleasant father, but his lack of responsibility, especially with money, later led his family into serious difficulties. This is very much like Mr.

Sunday, August 18, 2019

Supply Chain Management & IT Essay -- Supply Chain Management Papers

Supply Chain Management & IT Introduction Supply Chain Management (SCM) has become such an integral and essential part of every day business that entire fields of major are dedicated solely to it. SCM, pioneered by Wal-Mart, has grown in the last few years to include not only the management of the physical aspects of SCM, but also the electronic components, such as the Internet and many SCM tools, for instance SAP. Inventory being held across the retail supply chain at any one time amounts to $1 trillion, according to a report by Benchmarking Partners, based on U.S. Dept. of Commerce data. The Cambridge, Mass.-based consulting firm estimates 15 percent to 20 percent of those inventories ($150 billion to $200 billion worldwide; $40 billion to $50 billion in the United States) could be eliminated through improved planning, forecasting and replenishment. This is a major motivation for firms everywhere to reduce costs by applying supply chain management tools. What is Supply Chain Management? Traditionally, the phrase Supply Chain Management meant assembly lines, warehouses, truckers and time sheets. Earlier, manufacturers had the luxury of taking years to develop, market and sell their products. Back then, there were few variations in packaging and in the products themselves. In only a few years, the very fundamentals of manufacturing in virtually every industry have changed. Changes have taken place in the relationships between producers of primary products, manufacturers and retailers. Companies are looking at how to provide greater flexibility in moving parts globally. In a quest for greater efficiency and lower costs, there's been growing importance given to managing the supply chain effectively for the benefit of al... ...older wealth is rising, making investors happy, whilst giving the technological industry (computers) a boost. Bibliography / References / Works Cited: McGraw-Hill, Irwin, Management Information Systems, Sixth Edition O’Brien ISBN: 0- 07-282311-9, 2004 Supply Chain Management Research Center http://www.cio.com/research/scm/edit/012202_scm.html Is Supply Chain Management What I Need? http://stylusinc.com/WebEnable/Sales/SCM.php What is SCM? http://scrc.ncsu.edu/public/s1whatis.html SCM: What does it mean to Industry now? http://logistics.about.com/cs/supplychainmgmt/a/uc102803.htm Integrated Supply Chain Management http://www.dod.mil/comptroller/icenter/learn/iscm.htm How Wal-Mart Keeps Getting it Right http://www.businessweek.com/bwdaily/dnflash/apr2003/nf20030416_2930_db016.htm SAP – Deutschland http://www.sap.com/germany/index.aspx

Saturday, August 17, 2019

Educational Quotes Applied to Music Education Essay

Have you ever had a moment where you found yourself struggling to understand a difficult concept on your own when all of the sudden, â€Å"click,† and it all made sense? You could consider this to be like a light bulb turning on inside your head, and now the understanding is all clear. Now imagine a kind person giving you a source of light to make everything clear, rather than you trying to formulate a light bulb all by yourself. This is exactly how educators work and is what this wonderful quote is trying to address. By consuming their own knowledge and experience, they ignite a light that shines for their students to use to guide them to their future success. Before explaining its relevance to the music educational world, I will first clarify the symbolic use of the candle. As educators, we grow in our knowledge and mastery of the art in which we choose to pursue. By attaining more wisdom and skill, the foundations we build will carry over to our workplace and allow us to succeed to higher degrees. This can be closely related to the build of a candle. The stronger and better the wax or oil is made, the more brilliant the candle will illuminate when ignited. A stronger light means for a better view. Others may use this strong light to guide them through many dark challenges that face them. Although the candle cannot be used as a tool for direct protection, it offers a brighter understanding of what the individual may face, and from there they can make the correct judgment. Teachers serve as this candle, while students serve as the lost individual. If a teacher has a strong foundation in what they know, their wisdom can be passed on to their student so that they may make their way successfully to their future. Although the educator cannot be there to sit in the student’s chair and take the exam for them, they may deepen the student’s understanding of the concept and allow for them to make the right choices based upon their understanding. The candle does not walk for the holder, but it will light the way so they know where to walk and what to avoid. The wonderful thing about candles is that their light does not diminish at all until all the wax or oiled is consumed. Educator will always have lessons to teach their student until all of their wisdom is consumed by the student. The only thing that can extinguish its flame otherwise is the carelessness of the holder allowing it to defuse. Music educators do not stray much at all to academic educators when it comes to comparing their impact upon students. The more knowledge and skill a music educator has will impact how bright their student’s future will be and how well they will master the art of their instrument. This is why it is important for music teachers to receive great education in all elements of music education. Then maybe one day, the student may grow up to become a well-made candle for another ambitious student to light the way to their future.

Friday, August 16, 2019

Case Marriot and Flinder Valves Essay

1. Why is Marriott’s CFO proposing the Project Chariot? To improve the financial performance of the firm, by re-structuring the company in two separating activities to distinguish those that require a large fixed assets (Real estates ownership) and those with relative low amount of assets (Management services and others). By dividing in this way, the large amount of debt will go with the real estates ownership called Host Marriott Corp. (HMC), whereas the rest of activities will go to Marriott International (MII). Doing so, the value of the 2 firms combined will exceed this year’s book value, according to expectations (see appendix 1). 2. Is the proposed restructuring consistent with management’s responsibilities? It is, as it clearly separate the activities and focus on management services rather than owning the hotels. Furthermore, it improves the cash flows from the existing structure (see appendix 1), this improvement will allow HMC to meet its debt responsibilities ( a total cash flow projected of $771 million in 1992 versus $478 million in 1991. The DCF in HMC assuming a worst case scenario will exceed current value of the firm’s assets $5,218 million versus $4,600 million, which indicates that the firm will improve as its assets will appreciate. 3. The case describes two conceptions of managers’ fiduciary duty (page 9). Which do you favor: the shareholder conception or the corporate conception? Does your stance make a difference in this case? We agree upon favoring the shareholder conception, as this provides an improvement on cash flows, as this condition is met, other financial gaps can be covered, plus it revalues the total firm based upon the expected cash flows. In this particular case, by having this improvement on cash flow, debt responsibilities can be covered inside HMC or by using the line of credit guaranteed by MII. On regards of the bondholders, the option is to increase the return as bonds will reduce the grade to junk bonds, for the calculation on DCF we assume a return of 10.81 assuming the highest risk for bonds. This action will compensate bondholders for the action. 4. Should Mr. Marriott recommend the proposed restructuring to the board? Yes, as it increase the value of the combined firms, focus activities per company and provides better cash flows.

Thursday, August 15, 2019

Foxconn’s Labor Condition

Introduction (A)Background of Foxconn Foxconn is the subsidiary of the Hon Hai Precision Industry Co. , Ltd. , which is a Taiwanese multinational electronics manufacturing company headquartered in Taiwan. It is the world's largest maker of electronic components. Foxconn is primarily an original design manufacturer and its clients include major American, European and Japanese electronics and information technology companies. Notable products manufactured by the company include iPad, iPhone, iPod, PlayStation, etc.Foxconn has factories in many different countries, which together assemble around 40 percent of consumer electronic products in the world. The reason why Foxconn become famous is that it helps Apple to assemble iPhones. In recent year, demand for Apple’s products increase dramatically. Foxconn thus mainly focus on assemble its products and receiving fewer orders from other company. However, Foxconn has been involved in several controversies, most relating to how it man ages employees in China since it is the largest private-sector employer.The employees’ suicide cases are reflecting on this problem. Therefore, Apple hired the Fair Labour Association to conduct an audit of working conditions at Foxconn in 2012. (B)Issue of the news Strike was happened in Zhengzhou factory of Foxconn in 5 October this year. Three to four thousands of employees stop working. This may affect the progress of the production line for assembling the iPhone 5. The poor working conditions are the main reason lead to the strike as Foxconn did not concern about the physical and mental health of employees.The long working hours make employees feel tired. Their effort put into the work did not have reasonable return as they only earn a very low wages for such a long working hour. Employees therefore cannot concentrate on their works. Moreover, Employees face high pressure working at Foxconn. Recent news had pointed out that Foxconn workers were fail to meet the high prod uct quality standard of Apple, because the structure of Iphone 5 is more complicated and workers have not been given enough training before they start their work, so high failure rate is obtained.The long working hour and the unsatisfactory in the production of the iPhone 5 make employees therefore face tremendous psychological pressure. Although the spokesperson explains it is only the employee dispute and will not affect the factory production. We disagreed that the strike did not bring any negative impact to Foxconn. In this report, we will examine the consequences of the strike and recommend suitable methods to solve the problem in order to minimize those negative impacts bring to the Foxconn. CausesFLA has investigated that Foxconn was fail to provide reasonable work time, compensation as well as working condition for the workers. For instance, more than 40 percent of workers had experienced or witnessed an industrial accident in the factory. (A)Long working hour with low wages The long working hour is unreasonable to the workers. In Foxconn, workers have to work for twelve hours per day excluding overtime working but they only have two to three holidays per month. Thus, they need to work over seventy hours per week and they can only get one holiday after working for ten to fourteen days.The average number of hours worked per week at Foxconn is found to be exceeded both the Fair Labor Association (FLA) Code Standard of sixty hours per week and the Chinese legal limits of forty hours per week. The wages of the workers are also relatively low. After raising the wage in 2010, the basis wage of a worker is about two thousand dollars per month. It is not reasonable for such a long working hour but the wages is so low. If the workers want to earn more, they need to work over time so that they can earn about four thousand dollars in which over 70% of the wage are overtime pay, reward and allowance. B)High pressure Leadership had high demand requirement for the q uality of iPhone 5, for example the appearance of effect can only within 0. 02 millimeters. But Foxconn did not provide any training course for employees, employee faced difficulties in producing such perfect iPhone 5 under the strict requirement. Supervisor blamed the assembly workers every day not only because of the failure in producing the perfect product but also because of receiving so many complaints about the appearance of iPhone 5 from all over the world. In Foxconn, worker is like a machine.Workers are specialized to maximize the productivity of the factory. They are required to complete each action in two seconds. Furthermore, workers who go to toilet more than ten minutes, talk or fail to meet the product targets will receive warning or even dismiss. The workers therefore are under pressure due to the tight schedule and the dissatisfaction of the products’ quality from the ultimate users, the supervisor and themselves. Consequemces Employee is a very important ass et of a company as it can’t function well without enough manpower.It is very obvious in the manufacturing company that without enough workers it cannot produce the goods on time which may affect their profit as well as their reputation. Foxconn may need to delay or even fail in delivering the iPhone 5 to Apple on time due to the strike. It may need to compensate the loss that Apple incurred due to the insufficient supplies of iPhone 5 which may decrease the profit estimated by Foxconn. Also, the complexity in producing the iPhone 5 may increase the cost of production as the raw materials used may be more than expected while the imperfect iPhone 5 provided for Apple may affect the reputation of Foxconn.Besides, Foxconn’s bargaining power may decrease due to the failure in providing the products that the customers wanted. Recommedations We are confident that Foxconn may suffer loss due to the strike and we are going to give some recommendations to Foxconn in order to min imize the potential loss that may incur. We suggest Foxconn to increase the basic salary, hire more employees and provide more training to solve the above problems. (A)Increase basisc salary Employees in Foxconn receive low basic salary and they have to work overtime in order to earn enough money for maintain their living standard.According to the National Bureau of Statistics of China, the consumer price index of food, clothes and necessity increased by 5%, 3. 1% and 2. 2% respectively in October (compared to same period last year). ( http://www. stats. gov. cn/tjsj/jdsj/t20121112_402850686. htm). The inflation further increases workers’ burden of living. If Foxconn increase workers’ basic salary then they do not need to work overtime which may shorten their working hour. (B)Hire more employees Employing more workers can also shorten working hours.Foxconn is now using two-shift system, so workers need to work for twelve hours per day. If more workers are employed and three-shift system is used, workers only need to work for eight hours per day. Under this system, the factory can still maintain 24-hours operation while workers have shorter working hours. Besides, employing more workers can release workers’ great pressure. Workers are required to maintain high efficiency, so they are not allowed to do unnecessary things even talking and smiling.Based on the investigation, nearly half of the employees feel stressed while working (http://cn. nytimes. com/article/business/2012/11/06/cc06foxconn/zh-hk/? pagemode=print). If Foxconn employ more workers to share the heavy work load, workers do not need to work with the unreasonable high efficiency. Then, their high pressure can be released. (C)Provide more training By providing training resource to frontline workers, the workers are able to much more familiar with the technical knowledge of the products, and lower failure rate which may also reduce their pressure.For example, Foxconn can invite a specialist from Apple Incorporation, in order to introduce or demonstrate the technical knowledge about product manufacturing in front of the frontline workers. Therefore, the probability of making mistakes decrease, workers will not be punished and they can be more relaxed. Although the above practice will raise the operating cost of the factory, the potential benefits can resolve the existing problems of the company that is the settlement of the worker’s strike. How can the recommendation be beneficial to Foxconn The suggestion we recommended not only minimize the potential losses that may incur.It can also improve the overall situation of Foxconn in management accounting perspective. (A)Higher fixed cost structure Hiring additional employees lead to an increase in fixed cost, while increase in overtime pay rate lead to an increase on variable cost. Since the specialist salary and training materials are usually a fixed amount, the overall training cost is regarded as fixed cost in general. With the assumption that China has great growth potential, and the global economic atmosphere will be improved in the coming future, a low variable cost tructure and higher contribution margin ratio are most preferred. The reason is that Foxconn’s profit will increase more rapidly as sales increase, in other words, greater profit can be resulted in good years. In addition, our recommendation helps workers are able to take enough rest, so that higher efficiency can be achieved. (B)Ethical concern – CSR Apart from amending the cost structure of Foxconn, we suggest the management should take account of corporate social responsibility in decision making process.With reference to the article of Foxconn worker condition, they received low paid relative to excessive worktime and they suffer in high working pressure, especially in assembling the Iphone 5. By introducing corporate social responsibility, Foxconn should consider the needs of all stakeholders incl uding employees when making decisions. In details, it should provide safe and humane working conditions for workers. Also, it should pay fair compensation and provide opportunities for training, promotion and personal development.According to KPMG International Survey of Corporate Responsibility Reporting 2011, reputation on brand, ethical considerations and employees’ motivation are top 3 businesses imperative that drive companies into corporate social responsibility. It indicates how companies enjoy the result of corporate responsibility. Except voluntarily fulfilling the moral obligation, a company can develop a good image in society which enables them to attract loyal customers. With the positive reputation, the company will be distinguished from the others and become the customers’ preference.Besides, employees tend to stay in the company with goodwill and work hard with the enjoyment of being ethic. Thus, corporate responsibility increases employees’ loyal ty and productivity. The potential benefits of corporate social responsibility will be the incentive of Foxconn to take their employees into consideration and provide better support for them in decision making process. Conclusion To sum up, we think that the strike may bring negative impacts to Foxconn and it should find ways to prevent it and solve it as soon as possible in order to minimize the loss which may incur.Our recommendations of hiring additional employees and providing training resources will lead to an increase in fixed cost, and net income will decrease consequently with the assumption that the variable cost keep constant. However, we believed that the decrease in profit can be compensated by the overall benefit bring to Foxconn by increasing the workers’ morale, production efficiency and higher product quality. More importantly, it helps Foxconn to create a positive public image. Since our recommendation will lead to a significant increase in fixed cost, Foxcon n should pay attention to its sales volume.It is because increase in fixed cost will lead to an increase in break-even sales volume, so margin of safety will be dropped consequently. It means that the risk of incurring a loss will become higher. Therefore, Foxconn should ensure that current sales level should above or equal the break-even sales volume, and prevent from emerging loss. However, it is expected that Foxconn can still have a steady growth in sales volume in the coming future, because there is still huge demand in Apple products.

Candide

While reading Voltaire’s Candide, I sensed a touch of detachment on the part of the narrator regarding the violence occurring in the book. He began the story by short, hardly imaginative descriptions of the characters, ending the 1st chapter with an account of the brief lover’s tryst between Candide and Miss Cunegonde which was perturbed by the latter’s father having a fit and without seeming ado, deals Candide with some â€Å"kicks on the breech†, and driving him out the door.This then makes Cunegonde faint but when the girl wakes up, she is met with a boxing of her ears by her mother. The recounting was fast-paced so much so that by the end of the chapter, I felt as though the master of the castle had shut the door to my face also: after such fleeting events—fleeting descriptions, fleeting meetings, fleeting allusions to the depth of the characters’ relationships with each other (or rather, shallowness thereof)—the author ends withou t so much as a description of how the people felt.We are not given an insight as to how Candide felt about being abruptly separated from his beloved, or how all their love came to be in the first place, although regarding the former, Candide is shown to not have fought for his love nor his home and went about all wretched, for god knows how long, before he naively gets recruited into ranks of the enemy.He then proceeds with another curt account of Candide’s subsequent inclusion into the Bulgarian army, and how, merely because he chose to take a leisurely walk that soldiers (or â€Å"heroes†) were apparently supposed, he was made to run the gauntlet after choosing that over being shot in the head. The atrocity of the actions are rendered impotent to the reader because Voltaire treated them with such a detached air of someone who is merely observing events.Then again a normal observer would not be as indifferent as he was. To an extent, his description of the events beca me a cruel comedy: the naivete and foolishness of the â€Å"young metaphysician†, a phrase so obviously paradoxical; and, the apparent lack of political and moral judgment on the part of the Bulgarians prior to killing someone who merely took a walk when he was not supposed to, or in other words, the lack of hesitation to commit unjust execution, which might as well be murder.This attitude towards the characters—like that of a cruel god who plays with his own creations/followers like a mean child—continues throughout the first 15 chapters my most favorite being the part where the cowardly Candide makes his way around heaps of dead or dying people, and sees the victims of war: Voltaire gives me the impression that he has a fascination for the morbid, the gruesome, and the morally offensive.No, I do not share this â€Å"fascination†, I just meant to say that it was in this Chapter that Voltaire appeared less indifferent. He gives little value to the emotion s and thoughts of his characters, but he has an eye for detail of the surroundings. Personally I find the narration quite humorous, the characters are rendered absurd, the punishments for their absurdity severe and exaggerated. As I said earlier, it is a cruel comedy, full of wit and an undercurrent of intellectual criticism perhaps of the society in which Candide dwelt.However, I also find it morally offensive, as if it were real life and not just a satirical account of a foolish boy, the characters, what with the atrocities, cruelties and hardships they were put through, were treated in an inhumane manner by the narrator: there is a lack of compassion on his part, a quality which I think necessary in this story. Or at least to prove that the narrator has a piece of humanity in him.The lackluster account of the events; the focus on the gruesome and the morbid— all of these leave an air of innate cruelty, of cynicism, of paganism or atheism, of blasphemy, and deep hatred of t he lives the characters had. I am given the impression that the author wishes to enlighten us on the perspective of men who care less for others and more for themselves—indifferent of other’s suffering, or if they harbor any feeling, it is that of sheer cruel amusement.

Wednesday, August 14, 2019

Applications Of Chemical Equilibrium In Industrial Processes Environmental Sciences Essay

Applications Of Chemical Equilibrium In Industrial Processes Environmental Sciences Essay From the simple processes of dissolution and crystallization in a saturated sugar solution to a complicated industrial process of oxidation and reduction in industry chemical equilibrium plays a major role. Chemical equilibrium is the balance in the rate of two opposing reversible reactions with no change applied to the system with applied constant pressure and temperature. In a system where carbon monoxide is reacting with oxygen gas to form carbon dioxide there will be quantity of carbon monoxide left in the solution for as long as the reaction is placed. This is due to this reaction being a reversible reaction, although carbon monoxide and oxygen gas are synthesizing to form carbon dioxide, a contradicting reversible reaction is taking place, the decomposition of carbon dioxide to form carbon monoxide and oxygen gas. Figure 1: Chemical EquilibriumAs shown in Figure 1, in a reversible process, the rate of reaction for products turning into reactants [forward reaction] slows down a s more reactants are changed into products simultaneously the rate of reaction of products changing into reactants [backwards reaction] speeds up. At a certain time for a specific temperature and pressure, the rate of reaction for both would be equal with no further change in the system.reaction-rate-time-graph.gif Still, when the system is under influence of a change in temperature or pressure the reversible reaction would be affected. Le Chatelier’s principle generalizes this in â€Å"if a system in equilibrium is subjected to a stress the equilibrium will shift in the direction which tends to relive the stress†. (Le Chatelier’s Principle) If the system is under the influence of a temperature altering the system will oppose this change. If an increase in temperature causes the increase in the rate of an endothermic reaction then the system will oppose this reaction by lowering the temperature thus favoring the endothermic reaction. Similarly, if the decrease i n temperature increases the rate of the endothermic reaction, then the system opposes this stress by favoring the exothermic reaction. Pressure, is another variable contributing in affecting the state of equilibrium that affects gaseous reaction only. If an increase in pressure is applied, then the system opposes this change by aiming to lower the pressure favoring the side with less gas molecules. Likewise, if a decrease in pressure is applied then the system opposes this change by increasing the pressure favoring the side with more gaseous molecules. Several process in industry depend on Le Chatelier’s principle, the Haber-Posch process, the contact process, and the Ostwald process. In the Haber process nitrogen gas from air reacts with hydrogen gas from natural gas [mainly methane] in order to provide ammonia gas. Since ammonia is a crucial substance in agriculture for the manufacturing of fertilizers it is vital to produce as much as possible in the lowest time possible. N2(g) + 3 H2(g) is in equilibrium with 2 NH3(g) ΆH=-92KJ mol-1 The previous equation shows the chemical equation for the formation of ammonia. In order to obtain the highest amount of ammonia the reaction needs to be stimulated forward.

Tuesday, August 13, 2019

The family Essay Example | Topics and Well Written Essays - 1250 words

The family - Essay Example This traditional notion of the family is not only being challenged by new social realities but by anthropologists such as Jane Collier, Michelle Z. Rosaldo and Sylvia Yanagisako, the authors of â€Å"Is there a family?† who quite persuasively argue that the family is not â€Å"†¦a universal human institution.† They argue, â€Å"†¦the family is not as a concrete institution designed to fulfill universal human needs, but as an ideological construct associated with the modern state† (Collier 1). As controversial as this argument may sound, one finds support from Diane Ackerman’s, â€Å"A Natural History of Love† and in Sara Ruddick’s â€Å"Thinking about the Father.† Scientific and anthropological perspectives concerning the family concept invalidate earlier understandings. It establishes that the family is not a universal phenomenon and that even when it does exist in its traditional form it reflects the human desire for familiar patterns which is derived from the biological instincts. The most generalized concept of family, as the nuclear family which consists of a father, a mother, and children, still exists overwhelmingly in human society, however, new perspectives on the concept of the family is gathering strength. Social anthropologist, Bronislaw Malinowski is responsible for the popular traditional concept of the family as a universal phenomenon. He states, â€Å"The human infant needs parental protection for a much longer period than does the young of even the highest anthropoid apes. The father and mother have to look after the children for a long period, and in turn, derive certain benefits from the care and trouble taken† (Collier 2). According to his argument, the family fulfilled the universal need and so it is a universal institution. The universal function of a family is to nurture children. As he noted, the family unit was preserved and protected by the commitment of its members to one another, by the well-defined roles

Monday, August 12, 2019

Professional Rounds in Education (Resources 7-12) Essay

Professional Rounds in Education (Resources 7-12) - Essay Example After the assessment, effective strategies observed can be borrowed and applied in bettering the education sector. The book describes the emergence of rounds as having been inspired by reflection. It is revealed that from the early 90s, educators used to come together and share issues which concerned their education at Harvard Graduate School of Education. These educators began visiting different schools, then sharing unique experiences collected by other schools. This idea was derived from medical schools in which apprenticeship was used to educate students. The learners would follow the doctors to patient wards and learn from seeing them execute their duties. Similarly, educators took to sharing their own experiences in rounds, and from which they would share and earn new ideas from fellow educators. It is the application of these new experiences which led to the realization that rounds were effective means of improving educational issues, or better still, solving problems related to the same. In a nutshell, Lyons sought to extend the knowledge regarding the power of reflection beyond professions such as medicine and law, and introduce it to the general teaching or learning. Apart from the history of rounds, the author brings out the application of reflection as applies across all professions as a means of bettering them. This source highlights the actual steps which an instructor (teacher) can apply in providing effective education. It provides three main applicable strategies and these are setting and communicating the goals of learning, analyzing students’ progress, and finally enjoying the success. It defines the issue of setting and communicating the goals of learning as the first step which has to be implemented. These steps are applicable both within and beyond the classroom for the establishment of effective learning. The author states that setting goals can be used to track

Sunday, August 11, 2019

The Environment and the Hospitality Industry Essay

The Environment and the Hospitality Industry - Essay Example In the current global economic crisis, there are however various issues which are threats and which have threatened the hospitality industry. These issues mostly impact on the profitability of the industry and its related businesses. This paper shall consider environmental issues, including global warming and pollution – issues which are impacting on the hospitality industry. It shall also present a critique of appropriate literature which relates to this issue. This paper is being carried out in order to establish a clear and comprehensive understanding of the subject matter, as well as the pertinent issues which relate to its application. There are various issues which are impacting on the hospitality industry. One such issue relates to the environment and the call for sustainable development and environmentally viable hospitality design. Going green is one of the clamors in the current hospitality industry, and such clamor has become more than an isolated demand, it has now become part of the mainstream demand (Wang and Wang, 2009, p. 53). Environmentalists are pressuring the hospitality industry to implement more sustainable and environmentally friendly processes in their business processes. In a report by hotelier Hasek (2007), he mentions about 10 issues which the hospitality industry is currently faced with in relation to the environment. One issue is based on the fact that it is difficult to avoid rising energy costs with such costs increasing to a significant degree each year. Another issue pointed out by Hasek (2007) is the need to design and build new hotels which meet environmental standards. This would aga in cost the industry a significant amount of money. Still another environmental issue threatening the hospitality industry is global warming itself. Some of the effects of global warming include extreme weather conditions – drought and floods – and other weather disturbances.

Saturday, August 10, 2019

Marketing Communication Project for Abbey National Essay

Marketing Communication Project for Abbey National - Essay Example The appropriate promotional product mix is chosen. The guidelines of evaluation and control of the campaign is prepared. On COST, but not on PRICE: The term 'Customer's cost' is very essential. It is not the price what customer pays, but the value of the product and services customer has to delineate to acquire the product / services he /she is getting. Whether the customer is getting the value for money On COMMUNICATION but not on PROMOTION: The emphasize is on Communication. There is no place of product or service promotion. The buying decision of a customer no longer depends only on the product or services offered. It also depends on various other factors like company reputation, it's standing in public image etc. Communication is the most essential aspect in achieving this goal. The communication process should be a two way process involving the customer for feedback. As per the American Association of Advertising Agencies, the IMC can be defined as "a concept of marketing communication planning the recognizes the added value of a comprehensive plan that evaluates the strategic role of a variety of communication disciplines e.g. general advertising, direct response, sales promotion and public relations - and combines those disciplines to provide clarity, consistency and maximum communication impact"1. The core idea behind Integrated Marketing Communication is to combine the various communication tools that are traditionally used independently of each other in such a way that a synergetic effect is created taking care of making the effort seamless or homogeneous. It emphasizes that the communication becomes more effective and efficient due to the result of the consistency and synergetic effects of all the tools used. It should be noted that the emphasize is put on the words consistency